Riu Hotels & Resorts has been opening up gradually their properties in the mexican Caribbean. Today, the Spanish chain remains open as its two hotels in Playa del Carmen; the three of Cancun, the Costa Women, the two of Vallarta and the two of Los Cabos, with an occupancy average permitted very good, with the 50% on occupation of the national and the 50% occupancy of u.s. tourists, has noted in interview to REPORTUR.mxRicardo Luque, head of Sales, Riu Plaza in Mexico.
The chain has also kept a lot of confidence in the Caribbean, in that the boot was good, but unfortunately has been slow, although some countries maintain open borders, have imposed several restrictions such as quarantines and tests Covid, which makes more difficult the operation, has excelled in Luque.
In the case of Dominican, has been clarified by the manager, has worked very well with the national market like Jamaica, “however, begins the school, the people return to work and the hotels begin again to suffer.” This is not the case of Mexico, which also depends on a lot of the states, as they marked the occupation, has detailed. (Photos – Riu: calendar with all of your openings in the Caribbean).
Tenth anniversary of the brand Plaza
The Spanish chain is celebrating the tenth anniversary of his line of Riu Plaza which was born in Panama, the Riu Plaza Panama, and later it was expanding in the main cities of the world, until we arrive in Mexico to the City of Guadalajara, with a view to that very soon, the hotel chain has a presence in Mexico City.
It was 10 years ago after half a century of extensive experience in hotels, sun and beach, when the owners decided to open its first hotel in Panama with 644 rooms and conference rooms. A challenge to corporate for Riu, highlighted Luque, since it was a totally new product and a type of customer, unknown to the company. “It was a tourist city and a host that is more focused on conferences and events”.
After a few months of adaptation, the work of the team gave a result and the Riu Plaza Panama is positioned as one of the best hotels of the city. Since then, with more than 700 thousand customers, has organized 9 thousand 700 events, and has hosted great stars such as Alejandro Sanz, Marc Anthony, Shakira, or Jennifer Lopez.
A decade of that opening, he mentioned Luque, followed several openings with a location premium, and is geared to the business traveler, but not forget to visit the big cities for pleasure. “Today we hotels under this brand in New York, Miami, San Francisco, Guadalajara (Mexico), Panama, Berlin, Dublin and Madrid.”
Luque said that for the next few years, the brand Riu Plaza also will settle in Canada and in the United Kingdom. “In London, we have acquired a building adjacent to Victoria Station, in which the construction works have already been initiated to convert it into a 4 star hotel 350 rooms. While in Canada we have chosen Toronto, the fifth largest city in north America, to be based at the Riu Plaza Toronto, hotel of new construction, with 350 guest rooms, meeting rooms, gym, bar and restaurant” (Riu opens in Toronto in 2021, its first hotel in Canada).
He indicated that these new projects adds to the construction of the second hotel in New York, the Hotel Riu Plaza Manhattan Times Square, located a few meters from his older brother, will offer the same services, although this will have more rooms, nothing less than 656.
According to Luis Riu, CEO of Riu Hotels & Resorts, when he finally decided to open its first city hotel, it was a great surprise to many, including employees of the house. “I remember the intense work of research, adaptation, travel, and nerves. But today I look back and think that we did very well. Have already spent 10 years in which the Riu has been demonstrated that to make a good city hotel remains true to its tradition and service, it is possible to. If we compare ourselves with brands that have a long tradition in urban, we have an excellent position. So we had to know our customers, which in the end are the ones that determine your successes and mistakes,” says the CEO of Riu Hotels & Resorts.