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Guadeloupe: the CTIG offers guides dedicated to tourism on Instagram


Until now reserved for a limited number of profiles, the Guides feature offered by the social network Instagram has been extended.
It allows the most relevant content to be aggregated aroundan “inspirational” theme.
Also, since early December 2020, the Tourism Committee of the Islands of Guadeloupe (CTIG) and its conversational digital agency, specializing in content and social media, have been offering guides dedicated to tourism on Instagram.
They take “Internet users meet new places, little-known addresses and Guadeloupe personalities who promote their territory, like Tricia Evy, founder of the Loka-Lité movement“, specifies the CTIG in a press release.
These contents are accessible from the Instagram account “The islands of Guadeloupe”.
Tourism, independently of the health crisis, is made up on the one hand of waiting, preparation, projection and daydreams; the images constructed by our readings like those we created on social networks shape and nourish the relationship with territories and the envy of travelers“, adds Maïté Marie-Antoinette, Director of Demand Market Development at CTIG.