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7 Steps to create a Travel Blog easily and be visible!


If you also have that thorn stuck create a travel blog, whether personal or for your tourist company, such as accommodation, a rural house, a travel agency, tourist guide services … In this post we detail all the steps you should follow to achieve it, plus some very useful tips.

Perhaps you have considered this idea because you are an inveterate traveler and you want to narrate your travel exploits and make them publicly known. Or maybe you are interested in promoting your tourism company, your travel product, your luggage brand … Or you would simply be passionate about being an influencer or travel blogger … And you have seen that creating a blog is not very difficult.

But, What are the steps to create a travel blog easily and be visible on the internet?

How to create a travel blog step by step and easily

We are not going to fool you, if you have never done something like this, you will need to learn about some basic things and have a little time. But on the other hand, everything can be achieved with a little patience and desire, and you surely have them! 😉

In addition, there are many ways to create a blog, depending on which tools you decide to use. In this case, we are going to guide you through the tools used by our My Hand Luggage blog, as we believe that we have used good options.

Keep in mind that this procedure can help you so much to know as create a tourism and travel blog, as to create a blog on any other topic.

Shall we start?

1. Define your goal and your project

Are you already clear about your objective?

This is undoubtedly the first of the steps to create a travel blog and the ideal is that you have it as clear as possible from the beginning. So that you can focus on him in every action you take.

To do this, try to answer the questions of:

  • What audience do I want to address?
  • What am I going to contribute to my blog?
  • What value proposition can I offer that the rest of the blogs on the same topic do not already do?
  • What tools / knowledge do I have?
  • Am I willing to maintain and create content frequently and long-term for this project?
  • Do I have a content creation strategy, themes …?
  • What is my startup budget? (We already anticipate that you will not necessarily need a large amount)
  • How much free time do I have to dedicate to creating a travel and tourism blog?

If you still have several points to define, don’t worry, because with the following steps, surely you have finished defining your blog idea.

2. Create a domain for your blog and register it

The time has come to choose the name and domain of your blog, what nerves!

The domain of a travel blog can be one of the many, or it can end up being a recognized brand.

In general, when choosing a domain name for a travel blog, it is recommended:

  • Make it easy to write and remember (short and original domains usually facilitate branding)
  • Make it legible.
  • That defines the theme of the blog or website.
  • Avoid hyphens, numbers or the letter “ñ”.
  • That it uses an appropriate extension (.com, .es, .net, .info, .club, .online …) The .com extension is usually the most popular, but this point is less and less important and they are gaining more and more weight. lesser known extensions.

And most importantly … that the domain is free!

To know if your domain idea is not already taken by someone, you can check it directly from the web server you hire (we see it in the next section) or from a domain name registrar, such as Namecheap (although later you would have to do a basic redirect setting, this tool is easier to use and you can pick up your domain while you figure out which server to choose).

Therefore this second option is the one we recommend.

From here you can see if your idea is free and know what price the domain has.

Registering a domain is very simple and you can buy it valid for one year (and then renew if you are interested) or up to ten years.

The price of a domain depends on the extension. Normally, the .com extensions cost a bit more (about € 10 or € 12 per year) and those with less popular extensions have cheaper prices.

Get here a DISCOUNT code on Namecheap to buy DOMAINS FROM 0.99

3. Hire a server / hosting and install WordPress

For a website to work, it is essential that it be hosted on a server or hosting.

Currently there are many that are worthwhile, with competitive prices and that offer numerous functionalities (Siteground, Raiola Networks, Webempresa, Hostinger, Nicalia, Cubenode …)

If you doubt in knowing which quality hosting to choose for your travel blog, we can recommend the one we use, Siteground, with great support and at a good price for the quality of services it offers. In addition, it offers the possibility to configure many aspects of web optimization through its SG Optimizer plugin.

Paying for a good web server is well worth it if you want to create a professional travel blog or of any theme.

So contract the plan that best suits your interests and once you have a contracted server, you can make all the necessary adjustments for your website or blog, such as acquiring a domain, installing WordPress, optimizing settings, adding an email … AND many other functionalities that we will not go into in this basic post about creating a travel blog.

** In case you bought your domain from an external domain registrar like Namecheap, remember to do a DNS redirection. This is a very simple step, but a must if you want your website to start working. Here is a mini tutorial to learn how to do it 😉 **

Once your domain is ready, it’s time to start your blog!

To do this, you will need a CMS (Content Management System), and you must also install it from your web server.

The most recommended is WordPress. Free, and very easy to use for non-developer profiles.

You can install WordPress from your web server easily. Here’s how to do it from Siteground.

Other CMS that you can use are Joomla, Drupal, Blogger …

4. Add a theme or template to your blog

You already have a domain for your travel blog, you have a web server to host it and you have WordPress to edit it, what else do you need?

Well, the next thing you will need is a template, theme or theme that gives design and style to your blog.

There are many, some free, others paid, some with more features than others, some with better loading speed than others …

So it’s up to you to research and choose the one that you think best suits your blog.

In our case, we use the Divi template, a paid template but very very complete, because its great advantage is that it includes an intuitive web builder with which you can create magnificent designs for pages and landing pages, as well as predefined templates that leave it to you practically everything done.

So if you don’t have great design knowledge and want set up a professional travel blog like this one, we recommend it 100%!

Get here the DIVI template for your TRAVEL BLOG

Also, if you have questions about how to make or customize designs with this template, in this blog about Divi you have many tutorials.

5. Install the plugins you need

There is less to be a good travel blogger!

The next step will be to install some plugins. That is, extensions to add new features to your blog.

There are plugins to do practically anything on your website, but the ideal and recommended thing is to use only those that you really need and improve the functioning of your blog.

Likewise, there are free plugins in WordPress.org and payment plugins.

The general plugins that are usually used are:

  • Plugin to make backup copies (such as UpdraftPlus)
  • Anti spam plugin (such as Akismet for comments or Wordfence Security)
  • Plugin to optimize SEO (such as Yoast SEO, All in one SEO pack)
  • Plugin to comply with the Cookies regulations (such as Complianz)
  • Plugin to create a contact form (such as Formidable Form, Contact Forms 7…)
  • Plugin to create an online reservation system (like Booking Calendar)
  • Plugin to sell your tourism products or services (like WooCommerce)
  • Etc…

Depending on the functionalities that your web template includes, you may also need to install a plugin to add social media buttons, optimize images, add image galleries, add indexes, web builder …

6. Plan a web structure and create the first content for your blog

You already have everything that is the basis of your blog created, now what?

Well now is when the real work begins 😍

Now is when your travel blog will begin to take shape with all those stories that you are eager to write and share.

But first of all, what we recommend 100% is to plan what the web structure will be. That is, in which thematic categories will you divide your content, how you want to focus it, what will be your editorial calendar, who will be in charge of creating all the content …

Y What to put in a travel blog?

Generally, you start by creating a presentation post, some interesting first posts and the base pages (home page, contact page, about me page, services / products page, privacy policy page …)

We are not going to fool you! In the travel and tourism sector there is enormous competition.

In this way, if you want to gain an audience, get followers and get your texts or stories to hook readers, you will have to write clearly, persuasively, with content originally created and not copied from other blogs (beware that Google knows perfectly if you are copying and pasting texts). And of course, no spelling mistakes.

Generally, a lot of content is needed, and above all, quality content to be able to make a professional travel blog and earn money with the. If you want to learn how to create quality content for your audience, We recommend this writing and positioning course

In addition to text, you can also offer other extras such as your own videos, your own photos … Here you can learn how to create professional videos from scratch Y here to get started in the world of professional photography 😉

7. Index your blog and publish it to the 4 winds

And am I already on Google?

No, but there is very little left!

If you want you can wait to have some content created to notify Google that you are here with your blog. That is why we have put this as the last of the steps to create a travel and tourism blog.

To do this, what you must do is create an account in the tool Google Search Console and add your new project. Here you can also see from now on how many searches your post has, what people who find your posts write or if you have indexing errors or of any kind.

In order to see the visits to your blog, use Google analytics. You create an account, connect your blog by adding the tracking code that Analytics provides and that’s it! You will be able to see how many people enter your blog, where the visits come from, how long they remain browsing, which posts are the most visited and the least … And endless more advanced settings.

And how long does it take for a travel blog to position itself?

To be honest, this is not immediate. It usually takes some time before the first users discover your website. And it is increasingly complex to gain visits with a travel blog, but do not despair! Here are some tips to gain visibility 😉

Tips to be visible with a travel blog

How to gain visits with a travel blog?

This is the question you ask yourself when you already have your entire project created and the first visits do not arrive or arrive very little by little …

Well, after perseverance and perseverance, there are some tips or steps you can follow to do so, take note!

  • Create content: As we have mentioned before, it takes a considerable volume of content or posts to be more likely to get an audience. Ideally, this content follows the same editorial line and has its own personality that is consistent with your brand. So get down to work and plan, write and publish everything you want to transmit on your tourism blog.
  • Introduce your blog to friends and acquaintances: This could be the first step to start gaining visibility and is probably the best way to get started. There are no more loyal followers than friends, family, contacts and acquaintances.
  • Create and boost your social networks. The ideal is to have a presence on those social networks where you think you can generate quality content and where you think your target audience may be, be it Instagram, Twitter, Facebook, Pinterest, YouTube, Linkedin, Tik Tok … Not sure how to boost your social profiles? Learn to create quality content on your Social Networks from here. As in the content of your blog, create attractive posts that follow the same dynamics on your social profiles, interact and add value to differentiate yourself from others.
  • Create a subscriber list: having a list of people interested in what you write that receive a notification every time you publish new content, is great to consolidate visits and start having a community. You can achieve this thanks to a contact form on your website and even offer a lead magnet or subscription reward. For this, you will also need an Email Marketing platform, such as Mailchimp, Active Campaing …
  • Make collaborations with other blogs or companies: another good way to get visibility with a travel blog is by making win-to-win collaborations with other blogs or tourism companies (exchanges, offers, raffles, online events …)
  • Do SEO: you can help your travel blog position itself by making good optimized texts, but you can also do SEO offpage by getting external links to your website, reviews, recommendations …
  • Advertising: and finally, if all the previous free options do not bring you enough public, you have the option of paid advertising to gain visits or followers, either advertising in Google Ads or advertising on social networks (Watch this course to learn how to use Facebook Ads like a pro or this other course to learn how to monetize Instagram)

In short, if you are considering, create a travel and tourism blog easilyYou should know that it is possible and it is not something too complicated. But what does require a lot of work is creating an audience, creating attractive content for that audience, offering added value, positioning your brand and being sooo constant for a long time.

We hope these 7 have been of great help to you steps to create a travel blog easily and that soon you begin to put your first step.

Are you already determined to start your travel website? Do you have any doubt left? Do not hesitate to leave us your comments or suggestions in the comments below, we are happy to read you!

** If yours goes much further than creating a travel blog, and what you are looking for is a digital profession that gives you geographic, temporal and economic freedom, we recommend you take a look at this School of Digital Nomad and define your future once and for all **

Good luck traveler! 💛

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